Chum Churum is one of Korea's most popular soju brands, made by Lotte Chilsung and known for its smooth taste, which comes from alkaline water. The Blueberry variant adds a sweet, berry-forward flavour.

Tasting Notes: Sweet blueberry with a light tartness and a smooth finish.

Serving Suggestion: Serve chilled, straight or with soda. In Korea, soju is traditionally poured for each other at the table and shared as small shots among friends. Available at VIP Bottle Shop Gandaria, Jakarta.